Sunday, August 22, 2010

American Hi-Fi: 'Fight the Frequency'


To say that ‘Fight the Frequency’ is a lot different from American Hi-Fi’s previous efforts would be a lie. However after taking a break to be Miley Cyrus’ back up band (yeah I know… *scoff*) and label issues the band is able to put their latest effort’ Fight the Frequency’ was supposed to be out in ’07 to follow up ‘05’s ‘Hearts On Parade’.

The record is strong and to me has a ‘Lit’ meets ‘Something Corporate’ feel. They don’t follow regular mainstream formula's where ballads are ballads and rock songs are rock songs. Instead they kind of meld the two ideas’ on most. That being said they still generally lean on way or another. There are some balls out rock tunes on the record such as ‘Fight the Frequency, ‘Frat Clump’ and ‘Bullet. The only ballady one is “Where Love is a Lie” but even that is a stretch and ‘Tiny Spark’ has elements of a ballad, however I would hardly consider it a ballad. The other eight are a meld of the two, straight up great song pop’n’roll songs like ‘Acetate’ and ‘Lost’.

I believe they have taken some tips from their friend Butch Walker in making sure this record was polished and produced well. Lead singer Stacy Jones is no slouch as a producer as well. Where this record beats the previous ones is that I would have taken some tracks of previous records. This one I wouldn’t. A couple tracks may get played less but they stay. The sound quality is here. If you like well written pop songs and their previous efforts, give it a spin. I love it but always have liked this band. I would say it’s their best record to date, just edging out ‘03’s ‘Art of Losing’…just barely. American Hi-Fi is definitely a consistent band.

As much as I love their first single ‘Lost’, I probably would have picked something with a little more punch. It’s a great record with a lot of swagger and riffing energy. ‘Fight the Frequency’ is great… not superb or excellent and far from classic… just great. I am looking forward to the bands next record that will be a lot similar to this one and the one before and the one before.

My favourite on the record is ‘Keep It Like a Secret’

“I don't know how you love
With that smile on your face
It's all take and no give
You're an amazing disgrace

Hide the lies between the bloodshot eyes
Keep it close to me
I'll never let it show

You got your army but they're my spies
Keep it like a secret man
I just cant let it go
Let it go”


3.5/5

The first single 'Lost' has embedding disabled by the users request. Check out the link. http://www.youtube.com/watch?v=jA5k_VCDJkI&feature=search

Cheers Rockers!!

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